04/02/2009

new look for new look?

I'm not sure if many of you have heard of it, but I think im just destined to always having an undivided opinion on major high street chain New Look. When i was a wee 12-13 year old, New Look gave me affordable highlighter-toned jumpers and t-shirts and Hello-Kitty print T-shirts and bags. It was during my era of chav-iness that i would rather just forget and bury somewhere deep at the bottom of the ocean. Situated in the local chav-land of the Hertfordshire/Cambridgeshire, Stevenage, it has fallen deeper and deeper into my 'no-go' pile of shopping destinations, and well, i'm almost too scared to walk underneath the lurid 'New Look' banner!

But now, look at the new spring collection! The low-market prices have stayed indifferent, and yet the upper-market-mango-meets-topshop-esque look has been ignited. Is this the start of a new look New Look?

44 comments:

Kay said...

I would love the grey and black jumper as a dress, and the actual dress itself.
I'm impressed! They've pulled back a bit it seems. I always go in there thinking I must be able to find something I like, but it never seems to happen

*Deline said...

All I can think about at the moment:

http://www.topshop.com/webapp/wcs/stores/servlet/StaticPageDisplay?storeId=12556&catalogId=19551&identifier=ts1%20ivana%20helsinki

dandy gum said...

eating hello kitty marshmallows right now; they smell like strawberry scented erasers.

and there you go , my cat :)

Raquel said...

oh I can't believe that amazing skirt is only 7! too bad we don't have new look where I live :/ most of those are great!
xx

LetsGetSandy said...

i reeeeally like this stuff.
i do like new look for shoes usually!
i almost always find a gem!
...in the midst of a lot of tack.
x

roxanne said...

oh my, reason #798 to visit the uk..

zoë said...

I WANT A WOLF SHIRT SO BADLY .
no joke .
that or like a dragon shirt ..

yeaaahhh .
:]

Eri said...

Thanks for sharing. The dress if very nice, worth a visit there!

la petite fashionista said...

ah good finds. I'm going to be in London for most of the summer so I'm all for some good shopping! :)

Rachie-Pie said...

i agree new look have also upped their game as have River Island - aka EX-chav girls galore zone!! I bought the lovliest mac the other day from their so go New Look!!

strikeapose said...

I sooo love that laceyish skirt

La Couturier said...

i love that little brocade/lace skirt!! & it is at such a wonderful price too...

xoxo,
La C.

closeup said...

the skirt and the "snake-heels" are about the limit!!! love it!

Couture Carrie said...

Love your description of the look, the pieces you featured, and the prices (wow!)!

xoxox,
CC

Eeli said...

lol your description of the 'former' new look was so unappealing it was difficult to see any sort of relation the pictures had with those words.

Rand said...

hahhah u used to be a chav?haha lol thats funny.i used to like new look too but i dont go there taht much these days,love h&m.lol
but i really like the black dress!
and soggy socks and trousers arent fun too.ooh and little year 7s,8s and 9s throwing snowballs.idiots.and thnxx:)

yiqin; said...

I love the lace skirt! The shape is perfgect!

Dooder City said...

I can't believe how dirt cheap the shoes are! I love the wolf shirt as well! Great picks.

Lottie said...

omg it all looks,,erm amaing and i HATE new look too!
i lOVE that movie its so hilarious and yeah eww..pervy guy:( I LOVE robbie YUM,and alan davies is such a ledgend
i damn well hope so we get another day off school so i can sew and online shop!
its not on now but a new series will start, and its on a t five:) its SO cool!kelly osbourne presents it!
i would watch project runway but we dont have sky one/
haha creepy friend:))
lol,cant wait to see one of your GOEGEOUS outfits:0
x

Demi said...

thank you so much darling :)

OMG, how strange?! I just had a post exactly like this planned to post today, with photos of the new clothes and the name is 'new look indeed'!
wow, thats freaky haha!

I definitely agree with you, new look has improved a lot, and seems to be getting a lot like topshop! although, i'm not complaining, its much cheaper!!

xx

Demi said...

ps, hope your feeling better honey!

xx

Magenpie said...

I love the picture on the side of the drawing of the women! I also the the grey and black jumper dress too! Why dont you come and visit my blog spot some time it would be great to have you

gilty pleasure said...

the shoes are ahmazing arent they?
and...
great stuff! I wish we had these kind of stores here...

The Clothes Horse said...

Wow! Those are some really chic pieces and the prices are great.

Shini said...

it's true, they're getting better and better - disputable quality, but still, cheap trendy pieces. Might consider that wolf tshirt ;)!

Trish said...

OMG! I love that lace skirt!! :)

Swank Heights said...

Wow that skirt is a winner!

BTW, I didn't know Vogue actually wrote back! That's a neat letter. Good luck on your fashion journalism dreams. =D

Shannon said...

Im lusting after a grey fringed bag.
And fringed ankle boots.
Obviously worn on seperate occassions. ;)

Shannon said...

Also, I just read your post on the letter that you wrote to Vogue. We are so similar its crazy!
I too began my infactuation of being a fashion journalist at the age of 12...after watching 13 going on 30! haha. And I also find The Hills so inspiring for clothes. I mean, you gotta love it. lol.
And magazine inspiration? Don't get me started. ;)

Aisha said...

oh I'm sure gonna check that store when I go to London (in the next weeks). Would you mind recommending me more stores on my blog, please? :)

jaime said...

oh i love these! great picks :)

Kay said...

Also I just realized you live in Cambridge - I LIVE IN CAMBRIDGE TOO!!

Cate said...

Those things all look rather cool, especially those shoes!
We don't have new look here, so I don't really know whether I'd have liked it or not...
:)
Kisses,
Cate

frances said...

ohh, don't we all have a phase or two that we'd rather bury? or in my case,set on fire, tie to something very heavy, and then drop into the sea.
i haven't been shopping for quite a while, but i was thinking that i'd better go to New Look as well. the wolf top is pretty good. x

Zoë said...

the barrok-printed skirt and I would wear that grey/black sweater as a dress, with thights.ç

nice writing style!

xx

dapper kid said...

New Look has slowly been creeping up on me, I have quite liked their recent stuff. And era of chavness?! I would have never guessed!!!

Ambroisine said...

Nice pieces, I love the striped shirt !

Bella said...

I'm loving the wolf shirt, and the teal fringe bag is to die for!

Cory K. said...

i love these, especially that dress with the purple around the waste (;

great post once again .

Antonia said...

love the fringe bag. i have a similar one in black

Anna Pope said...

That lace skirt and the shoes look amazing! I need one of those shops here fast!

Rabenschwarz said...

i don't know new look 'cause where i live exist no new look but the new look from new look looks good not superb but good.

kaitlyn said...

love the black dress and the striped tunic

xoxo
kaitlyn
http://drrtylaundry.blogspot.com

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